Coming soon to a home theater near you: true 4K projection! With Sony’s launch of the captivating VPL-VW350ES projector, you can bring vibrant, true-to-life video to your home for less than
$10,000 $8,000 for a limited time.
You may already know that 4K projection boasts four times more pixels than 1080p, but have you seen the difference yourself? Check out this video, shot on a Canon 4K camera in both 4K and HD to see the difference the extra pixels can make. Since you’re probably not watching this on a 4K monitor, the video shows a 5x zoom for each shot so you can clearly see the difference in clarity.
(Thanks to Mashable for this enlightening clip!)
2015 to Bring a Feast of 4K Content
Forget everything you’ve heard about the lack of 4K content. This year, providers are releasing a wealth of new 4K movies and shows. The Sony 4K player already offers access to more than 200 true 4K movies from the Sony online store, plus on-demand streaming services, satellite and cable providers are quickly adding new 4K content to keep up with consumer demand.
Connect your Blu-ray player to the Sony 4K projector for an affordable near-4K experience. “Mastered in 4K” Blu-rays work like a computer ZIP file by compressing the 4K image. When played on the Sony VPL-VW350ES, movies that are mastered in 4K are up-scaled to near-4K quality and boast a richer colorscape and cleaner, more detailed images. Plus, a line of 4K Blu-ray discs are slated to be released by year-end.
While you’re waiting for more true 4K content, enjoy the jaw-dropping quality of HD content, which looks even more colorful and life-like on your 4K projector.
Screen Tips for 4K
To best enjoy the clarity of 4K, we recommend using a screen that is 100”-150”. Use the chart below as a rough guide to choose a screen and viewing distance for your unique home theater needs.
Standard 4K resolution has a native aspect ratio 1.89:1, slightly wider than the 1.78:1 (or 16:9) aspect ratio of 1080p and 720p. This means true 4K content won’t perfectly fit on your 16:9 screen.
Want to use your 16:9 screen with a 4K projector? Sony integrated two features to the VW350ES to help you deal with this situation. The first is a pair of guidelines in the lens adjustment pattern that indicate the borders of a 1.78:1 image. These lines help you center the 16:9 image on your screen perfectly instead of just eyeballing it. The second is a blanking feature that “blacks out” the remaining pixels, creating a blacker black bar. Once blanking is engaged, the extra pixels are very easy to ignore. Blanking allows for separate adjustments to each edge of the image, so it’s also useful for anamorphic widescreen movies.