Projectors in Action: Frito-Lay Promotion

We love finding pictures of projectors in action. Recently, we were sent some photos of a Frito-Lay in-store promotion that used projectors to engage passing shoppers.

The setup was pretty fancy – stacks of Doritos, a tent, life-size cardboard cutouts and, inside the tent, a Vivitek D930TX projector beaming a potato chip-themed racing game on an Elite portable screen.

I’m hungry.